This book was written by Kenneth Germaine to guide entrepreneurs in writing their own business plan and covers all of the main related issues. The focus is on giving the skills to the entrepreneur to allow them to write, at least the first draft, of their own business plan. The book covers why you want to be self employed, the executive summary, the management plan, the operations plan, market research, sales and marketing plan, the financial plan, the implementation plan and conclusions. The book is downloadable in pdf format.